Rebranding for the Digital Age - How to Make the Most of Your Digital Marketing Strategy
Key Highlights
- Campaign Promotion and Marketing Activities
- Top UAE based consultancy firm
- Related to In-Country Value, ADNOC, Dubai-Abu Dhabi, UAE
- Rebranding across 3 countries
- External partnerships sync with players like HSBC, FICCI, JOI,etc
- Conferences and Live Webinars hosted
Challenges
- To grow a Consulting firm across India
- Internationalization of the Firm to Middle-East and Singapore
- Creating a unique essence of the brand in each country and maintain the messaging tone
- Sync the rebranding of the firm across 3 countries
Key Outcomes
- Highly integrated and functional web portal was developed and designed
- Revenue factor through digital activities rose 80% and contributed to 15% of turnover in 2 years
- Improvement in the effectiveness and efficiency of operations