Case Studies

Home Case Studies Rebranding for the Digital Age – How to Make the Most of Your Digital Marketing Strategy​

Rebranding for the Digital Age - How to Make the Most of Your Digital Marketing Strategy

Technocratiq Digital

Key Highlights

  1. Campaign Promotion and Marketing Activities
  2. Top UAE based consultancy firm
  3. Related to In-Country Value, ADNOC, Dubai-Abu Dhabi, UAE
  4. Rebranding across 3 countries
  5. External partnerships sync with players like HSBC, FICCI, JOI,etc
  6. Conferences and Live Webinars hosted

Challenges

  1. To grow a Consulting firm across India
  2. Internationalization of the Firm to Middle-East and Singapore
  3. Creating a unique essence of the brand in each country and maintain the messaging tone
  4. Sync the rebranding of the firm across 3 countries

​Key Outcomes​

  1. Highly integrated and functional web portal was developed and designed
  2. Revenue factor through digital activities rose 80% and contributed to 15% of turnover in 2 years
  3. Improvement in the effectiveness and efficiency of operations