Category: Case Study
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From Zero to Viral: Growing a Local Business’s Social Media Following by 500% in Half a Year
Introduction Any local business looking to expand their reach in their community today has to have an extremely strong social media presence. For Technocratiq Digital, this was a no-brainer: How do we help a local business not just build a social media presence from the ground up, but get it growing exponentially? The following is…
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Nearly 80% of consumers would end a brand relationship over unauthorized data usage
As we approach implementation of the General Data Protection Regulation (GDPR) in Europe and brace for its repercussions in the US, privacy is on the minds of many brands and marketers. A new survey from SAP Hybris finds that a majority of US consumers (71 percent) will share their personal information but are also concerned about privacy…
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New report: The Internet of Things and blockchain tech are made for each other
A new report from research firm Kaleido Insights proposes that two of hottest new technologies — The Internet of Things (IoT) and blockchain — would make a really hot couple. In IoT, wirelessly connected sensors are embedded in almost everything — refrigerators, auto parts, dog collars, perhaps even cereal boxes. On the one hand, this means everything…