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Channel: MarTech Today Newsletter

12 Feb
2018

MarTech Today: Pixability’s brand safety guarantee, IAB’s GDPR advice…

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Pixability guarantees YouTube brand safety for advertisers Feb 9, 2018 by Ginny Marvin Two new solutions offer refunds on YouTube placements that don’t meet each advertiser’s

06 Feb
2018

MarTech Today: Alexa vs. Siri, Innovid and Xumo’s addressable ad over…

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Has Alexa replaced Siri as the top virtual assistant brand and cultural reference point? Feb 5, 2018 by Greg Sterling Apple’s HomePod with Siri comes

05 Feb
2018

MarTech Today: Jaywing’s Archetype predictive engine, how SMEs are pr…

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Jaywing launches neural net-powered Archetype predictive engine for non-technical marketers Feb 2, 2018 by Barry Levine The UK-based marketing firm says the new engine has greater

23 Jan
2018

MarTech Today: Bond’s handwritten notes with variables, preparing for…

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Bond now offers self-service handwritten notes with variables Jan 19, 2018 by Barry Levine Previously, the automated handwritten note service only allowed the personalization of each

20 Jan
2018

MarTech Today: Crowd Machine’s app development without developers, SA…

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Crowd Machine readies its blockchain-aided network for app development without developers Jan 18, 2018 by Barry Levine The ambitious startup will utilize a worldwide network

10 Jan
2018

MarTech Today: BlueVenn reimagines itself for GDPR, blockchain terms …

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: To comply with GDPR, BlueVenn is having to reimagine itself Jan 8, 2018 by Barry Levine The UK-based firm is figuring out how consumer-facing companies

05 Jan
2018

MarTech Today: Terminus buys BrightFunnel, CDPs doubled over last yea…

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Terminus buys BrightFunnel, adding multichannel analytics to its ABM-targeted ad campaigns Jan 3, 2018 by Barry Levine The purchase is one step in Terminus’s plan

30 Dec
2017

MarTech Today: Showpad helps sellers sell, agencies adjust to pressur…

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Showpad gives companies a new way to help their sellers sell Dec 28, 2017 by Robin Kurzer The platform says it’s creating “salespeople of the